Instead of travelling from one shop to another in search for a perfect product or item, one can use VR to either take a virtual tour of the store and pick the chosen item from the store or buy it online. They can also shop virtually with their friends. Several product options which aren’t necessarily stocked in stores can also be experienced and purchased. In case of retail outlets, they can cater to a larger group of individual without bearing the additional stock expense.
Eg. Ebay launched its first virtual reality store in Australia in partnership with Australian retailer, Myer. Consumer can browse through the Mayer products without actually leaving theirhomes via the eBay virtual reality Department Store App. It uses basic mind map interface and shows several categories of retail items. Basis what the user selects or rejects, algorithm gives suggestions and adapts to what the user might like.